Story behind the Dior Saddle Bag: A John Galliano masterpiece influenced by Helmut Newton

The Dior Saddle Bag: A Fashion Icon for the Ages
You might not be an expert in the equestrian world, but chances are you’ve heard of the Gaucho or Saddle Bag from Dior. The Dior Gaucho Bag is a true icon in fashion history. First introduced during the Spring/Summer 2000 ready-to-wear show, designed by John Galliano, it quickly became one of the most talked-about accessories of the era. Paired with edgy mini dresses, tight pants, and knee-high boots, the bag was clearly influenced by the equestrian world.


Christian Dior Spring/Summer 2000 Ready-To-Wear Collection

If you don’t remember that collection, maybe the name "Iconic Denim Saddle Dior" will jog your memory. That’s when the bag first made its mark, and it’s still unforgettable. The Saddle Bag wasn’t just a trend—it was a lasting piece of fashion history.

Campaign: Christian Dior Spring/Summer 2000 Ready-To-Wear Collection

 

Where the Inspiration Came From
The design of the Saddle Bag is often thought to have been inspired by a famous 1976 photograph by Helmut Newton, titled Saddle I, Paris. The series featured a model dressed in equestrian gear—boots, a push-up bra, and various accessories—all photographed provocatively in a hotel room at the Hotel Lancaster in Paris.

Saddle I, Paris at the Hotel Lancaster, 1976
Helmut Newton was fascinated by the luxurious craftsmanship of Hermès, especially their saddles, bridles, and leather goods. This inspired his striking photo series for Vogue Hommes, which mixed high fashion with themes of power, sensuality, and dominance. The images weren’t just provocative—they redefined fetish photography by combining fashion with the elegance of equestrian craftsmanship.
Helmut Newton, a true legend of 20th-century photography, worked with some of the most recognizable names in fashion and entertainment. His photographs weren’t just images—they were statements, often daring, provocative, and impossible to forget. One of his most notable collaborators was French actress Catherine Deneuve. Known for her timeless elegance, Deneuve brought a touch of sophistication to Newton’s striking and often bold photography. Charlotte Rampling, another celebrated actress, became a recurring muse for Newton. Her magnetic presence and fearless approach helped bring his cinematic, sensual visions to life.
Helmut Newton, Catherine Deneuve at Home, Paris, 1976
Supermodel Kate Moss also worked with Newton later in his career, giving his iconic style a fresh, modern twist. Then there was Grace Jones—fearless, androgynous, and unapologetically bold. Newton captured her in some of his most memorable, almost surreal compositions, perfectly reflecting her larger-than-life persona.
Kate Moss by Helmut Newton
He also collaborated with fashion legend Yves Saint Laurent, producing images that challenged the conventions of fashion photography. Together, they created visuals that were as daring as they were unforgettable.

Le Smoking by Helmut Newton for YSL

Helmut Newton’s work with these stars—and many others—did more than just document style. It blurred the lines between art, fashion, and raw human emotion, leaving a legacy that still influences photography today.

Self-Portrait. Montecarlo (1993). Helmut Newton Foundation  

 

Galliano and the Rise of the Dior Saddle Bag

John Galliano had an incredible ability to create pieces everyone wanted, and the Saddle Bag was no exception. It became the ultimate "It" bag, frequently seen on the arms of stars like Carrie Bradshaw. It even made a memorable appearance in Sex and the City season 3, episode 5, when Carrie used it to smuggle cigarettes on her second date with Aidan. The bag, with its pink, white, and gold equestrian print, is now considered a rare collector’s item.
Sarah Jessica Parker as Carrie Bradshaw wearing a Dior Saddle Bag

The Saddle Bag was such a hit that Dior’s accessory sales spiked by 60% in 2001, according to WWD. By 2003, the bag had become a fashion staple, and it wasn’t just for celebrities. Paris Hilton, the style icon of the early 2000s, was often spotted with the bag, carrying it in variations like white leather and denim.
Galliano constantly updated the Saddle Bag, introducing new prints like leopard, Dior’s signature Oblique motif, and even a Christian Dior Daily newspaper print. The latter became iconic when Carrie Bradshaw wore it as a dress in the penultimate episode of Sex and the City season 3.


NEW YORK - SEPTEMBER 04: Sarah Jessica Parker films on location for "Sex And The City 2" on the Streets of Manhattan on September 4, 2009 in New York City. (Photo by James Devaney/WireImage)James Devaney

The Comeback of the Dior Saddle Bag
Dior’s current creative director, Maria Grazia Chiuri, couldn’t ignore the Saddle Bag’s place in fashion history. In February 2018, she reintroduced the bag with fresh updates—beaded fringe, denim patchwork, a refreshed Oblique pattern, and grained leather. She also made the bag more practical by adding a crossbody strap and larger dimensions to accommodate modern needs, like fitting a smartphone.
The revival created a huge buzz. According to Lyst’s 2018 Index report, fashion lovers began hunting for pre-owned Saddle Bags from Galliano’s era as soon as the collection launched online—well before the reissue officially hit stores. The blend of nostalgia and innovation proved that the Saddle Bag wasn’t just a fleeting trend—it was a timeless piece.

Bella Hadid and Kendall Jenner wearing Dior Saddle Bags

 

A True Fashion Classic
From the It bag of the 2000s to a rare collector’s item and now a beloved classic, the Dior Saddle Bag has truly stood the test of time. Whether you’re into the original Galliano-era designs or the more modern versions, this bag has become a symbol of bold, experimental style that’s still going strong.
If you’re looking to add an elegant piece to your collection, why not consider the Saddle Gaucho Bag in Ivory available at our website? It’s a timeless Dior classic that perfectly captures the sophistication and craftsmanship the brand is known for. Ready to make it yours? Shop it now!